Hi, I’m Ariel Beninca, a senior product digital experience designer based in Melbourne 🇦🇺   I'm passionate ✨ about crafting design solutions, turning Ideas into Exceptional UX/UI, Branding, and Visual Masterpieces. 🎨

Design is more than just my profession—it’s the way I think, problem-solve, and shape the world around me. From architecture to digital products, I’ve always been fascinated by how design influences the way we live, interact, and create.

My journey began in high school at the dawn of the digital era. The magic of the internet sparked my curiosity, and I spent countless hours dissecting websites, eager to understand how they worked. Realizing that design and code go hand in hand, I taught myself HTML, SASS, and PHP, diving into custom WordPress development through platforms like Treehouse.

At 17, I moved to the Gold Coast to study Digital Media at Griffith University, designing websites and branding for clients from my dorm room. My work was featured on award sites and blogs, opening the door to international freelance opportunities. After gaining experience in internships and full-time roles at BLK Sports and Experience Oz, I moved to Brisbane in 2015 to join JSA Creative, refining my UX/UI and product design skills.

Over the years, I’ve developed a deep passion for simplifying complexity. I believe the best user experiences are invisible—seamless, intuitive, and effortlessly guiding users to their goals. Whether designing SaaS platforms, AI-powered tools, or e-commerce experiences, my focus has always been on crafting products that feel natural, intuitive, and human-centered.

In 2019, I transitioned into freelancing and contracting, collaborating with startups, agencies, and enterprise teams to create intuative digital experiences. Now, I’m looking for my next opportunity—whether full-time, contract, or freelance—that allows me to dedicate myself fully to crafting exceptional experiences.

I’m always looking for ways to get better, chasing the dream of becoming one of the best product designers in the world. For me, design is an endless pursuit of learning, refining, and pushing the boundaries of what’s possible.

If you're looking for a designer who thrives on collaboration, innovation, and detail-driven execution, let’s connect and create something incredible together!

Articles
See all